Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Analisis isi brand identity traveloka dalam iklan televisi
Author
Irawan, Clarissa
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ilmu Komunikasi Program Studi Ilmu Komunikasi UK Petra, 2017
Language
Indonesian
ISBN
-
Series
Skripsi No. 10011324/KOM/2017
Subject(s)
ADVERTISING, TELEVISION
BRAND IMAGE
COMMUNICATION IN MARKETING
Notes
Appendix: p. 143-175
. Bibliography: p. 134-142.
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 175 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02328/17
(T) KOM 1324
Library - 8th Floor
Unavailable : Removed
Similar Collection
by author or subject
Pengaruh word of mouth, brand image dan customer trust, terhadap minat membeli produk dessert di Surabaya
Perancangan komunikasi visual kemasan produk permen perusahaan kembang gula canada Surabaya
Opini konsumen terhadap kualitas pelayanan jasa Telkom Flexi
Analisis promosi melalui sosial media, brand, awareness, purchase intention pada produk sepatu olahraga
Analisa prediksi / penilai efektivitas penggunaan selebritis sebagai brand endorser untuk membangun brand image: studi kasus iklan the face shop
Pengaruh brand image dan brand trust terhadap keputusan pembelian sepatu converse
Analisa pengaruh celebrity endorsement Lee Min Ho dalam iklan luwak white koffie terhadap brand image dan repurchase intention
Efektivitas iklan televisi teh Javana pada masyarakat Surabaya