Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Marketing strategy for Indonesian rattan furniture in the Netherlands : segmentation, targeting and positioning

Author
  • Nyotowijoyo, Fenny I.
Additional Author(s)
-
Publisher
Koln, Germany: LAP LAMBERT Academic Publishing GmbH & Co. KG, 2009
Language
English
ISBN
9783838315751
Series
Subject(s)
  • MARKETING-MANAGEMENT
  • RATTAN FURNITURE INDUSTRY
  • RATTAN FURNITURE-MARKETING
Notes
Appendix: p. 65-132. Bibliography: p. 61-64.
Abstract
-
Physical Dimension
Number of Page(s)
132 p.
Dimension
22 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00381/15658.8 Nyo MLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Analisa pengaruh experiential marketing terhadapp loyalitas konsumen melalui kepuasan sebagai intervening variabel di Tator Cafe Surabaya Town Square
Analisa pengaruh slogan "100% Pure New Zealand", tourist expectations, dan destination image pada negara New Zealand
Pengaruh analisis brand experience - commitment terhadap brand loyaly pada pengguna Apple Iphone di Surabaya
Analisa pengaruh e-WOM terhadap brand image dan purchase intention pada hotel bintang tiga di Bali
Pengaruh perceived quality, perceived sacrifice dan perceived value terhadap customer satisfaction di Informa Innovative Furnishing Pakuwon City Surabaya
Pengaruh country of origin image dan perceived value terhadap repurchase intention dengan word of mouth sebagai variabel intervening pada korean skin care products di Surabaya
Pengaruh private brand strategy terhadap brand loyalty pada air mineral 600ml merek alfa di alfamart Siwalankerto Surabaya
Pengaruh brand awareness terhadap customer loyalty dengan brand image dan relationship quality sebagai variabel intervening pada semen Gresik di Surabaya