Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Analisa pengaruh self congruity terhadap pembentukan brand loyalty dengan brand experience dan brand love pada kosmetik make over
Author
Juliana
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Magister Manajemen UK Petra, 2018
Language
Indonesian
ISBN
-
Series
Tesis No. 03020165/MM/2017
Subject(s)
MARKETING-MANAGEMENT
MARKETING RESEARCH
CONSUMER BEHAVIOR
BRAND LOYALTY
Notes
Appendix: p. 100-148
. Bibliography: p. 90-99 .
Abstract
-
Physical Dimension
Number of Page(s)
xii, 148 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01375/18
(T2) MM 0165
Library - 8th Floor
Available
Similar Collection
by author or subject
Pengaruh brand awareness dan brand association terhadap perceived quality serta dampaknya terhadap brand loyalty pada Tony Jack's di Surabaya
Pengelolaan dan pengembangan usaha furniture pada aspek pemasaran CV. Megahtama Cemerlang
Data-driven marketing content
Pengaruh bentuk koridor pada pusat perbelanjaan di Surabaya terhadap perilaku konsumen
Merchandising
Analisa pengaruh family types, family stages dan household conflict terhadap pengambilan keputusan pembelian matras King Koil di Surabaya
Marketing research
Analisa alokasi pengeluaran dana mahasiswa Universitas Kristen Petra untuk food and beverage (studi kasus mahasiswa angkatan 2004 dan angkatan 2005)