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Advanced marketing strategy : phenomena, analysis and decisions
Author
Urban, Glen L.
Additional Author(s)
Star, Steven H.
Publisher
Englewood Cliffs, New Jersey: Prentice-Hall, 1991
Language
English
ISBN
0130132934
Series
-
Subject(s)
MARKETING
MARKETING-MANAGEMENT
Notes
-
Abstract
References
Physical Dimension
Number of Page(s)
xx, 563 p.
Dimension
26 cm.
Other Desc.
ill,
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01828/92
658.8 Urb A
Library - 7th Floor
Unavailable : Lost
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