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Pengaruh celebrity endorsement terhadap puschase intention dengan brand awareness sebagai variabel mediasi pada produk green tea esprecielo allure
Author
Setiowan, Livya
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2017
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020602/MAN/2017
Subject(s)
ADVERTISING
BRAND MANAGEMENT
CONSUMER BEHAVIOR
BRAND IMAGE
Notes
Appendix: p. 64-69
. Bibliography: p. 60-63 .
Abstract
-
Physical Dimension
Number of Page(s)
xii, 69 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02427/17
(T) MAN 36-0602
Library - 8th Floor
Unavailable : Removed
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