Open innovation in the food and beverage industry

Author

Additional Author(s)

• Martinez, Marian Garcia

Publisher

Oxford: Woodhead Publishing Limited, 2013

Language

English

ISBN

9780857095954

Series

Woodhead publishing series in food science, technology and nutrition

Subject(s)

• FOOD INDUSTRY AND TRADE
• FOOD INDUSTRY AND TRADE-TECHNOLOGICAL INNOVATIONS

Notes

. . Index: p. 389-400

Abstract

Food and beverage companies are increasingly choosing to enhance internal idea development by pursuing an ‘open innovation’ approach, allowing the additional exploitation of external ideas and paths to market. Drawing on a range of important case studies, Open innovation in the food and beverage industry investigates the challenges and opportunities afforded by the incorporation of open innovation into the food industry.

Part one provides a comprehensive overview of the changing nature of innovation in the food and drink industry, acknowledging trends and considering the implications and impact of open innovation. Part two then reviews the role of partners and networks in open innovation, with collaboration, co-creation of value with consumers, the effectiveness of cluster organizations and the importance of network knowledge all discussed, before part three goes on to explore the establishment and varied management aspects of open innovation partnerships and networks. Finally, open-innovation tools, processes and managerial frameworks are the focus of part four, with discussion of the development, application and psychology of a range of initiatives.

With its distinguished editor and international team of expert contributors, Open innovation in the food and beverage industry is a unique guide to the implementation and management of open innovation for all food industry professionals involved in management, research and product development, as well as academics with an interest in open innovation across all industries.
• Investigates the challenges and opportunities afforded by the incorporation of open innovation into the food industry
• Provides a comprehensive overview of the changing nature of innovation in the food and drink industry and reviews the role of partners and networks in open innovation
• Explores the establishment and varied management aspects of open innovation partnerships and networks and discusses the development, application and psychology of a range of initiatives

Physical Dimension

Number of Page(s)

xxxvii, 400 p.

Dimension

24 cm.

Other Desc.

-

Summary / Review / Table of Content

Part I. The changing nature of innovation in the food and drink industry --
part II. Partners and networks for open innovation --
part III. Establishing and managing open-innovation partnerships and networks --
part IV. Open innovation tools, process and managerial frameworks.

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00357/18	664.00684 Ope	Library - 7th Floor	Available
2.	00630/18	664.00684 Ope	Library - 7th Floor	Available