Advertising and Promotion Management

Author

• Rossiter, John R.

Additional Author(s)

-

Publisher

New York: 1987

Language

English

ISBN

-

Series

McGraw-Hill series in marketing

Subject(s)

• ADVERTISING
• SALES PROMOTION

Notes

. .

Abstract

-

Physical Dimension

Number of Page(s)

xix, 649 p.

Dimension

24 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02023/88	659.1 Ros A	-	Available