Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Pengaruh store atmosphere terhadap store image dan purchase intention produk fashion merek Zara di Surabaya
Author
Tansya, Silvia Karina
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Magister Manajemen UK Petra, 2019
Language
Indonesian
ISBN
-
Series
Tesis No. 03020213/MM/2019
Subject(s)
BRANDING (MARKETING)
CONSUMER BEHAVIOR
Notes
Appendix: p. 71-103
. Bibliography: p. 67-70.
Abstract
-
Physical Dimension
Number of Page(s)
xii, 103 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00885/19
(T) MM 03-0213 P
Library - 8th Floor
Available
Similar Collection
by author or subject
Perilaku konsumen
The Brand essence of l'occitane through verbal and visual expressions in its advertisement videos
Perbandingan pengaruh penggunaan bintang iklan dan paduan animasi kartun pada iklan televisi untuk produk makanan ringan terhadap minat membeli konsumen mahasiswa
Analisa pengaruh kualitas website dan electronic word of mouth terhadap reservasi hotel online : persepsi risiko dan minat beli online sebagai variabel mediator
Penyusunan strategi peningkatan penjualan dengan menggunakan point of sales dan peningkatan fasilitas perusahaan Otobus Mira
Analisa keterkaitan diferensiasi mobil merek Avanza dan karakteristik pembeli di PT Astra Internasional Basuki Rahmat Surabaya
Analysis of the customers' preferences in determining a suitable menu for river side oriental cuisine restaurant
Evaluasi kualitas pelayanan CV Hasaki Jaya melalui persepsi dan harapan konsumen