Challenging the big brands : how new brands win market share with innovative design

Author

• Evans, Judith

Additional Author(s)

• Cullen, Cheryl Dangel

Publisher

Gloucester, Massachusetts: Rockport Publishers, Inc., 2003

Language

English

ISBN

1564969053

Series

-

Subject(s)

• ADVERTISING-BRAND NAME PRODUCTS
• BUSINESS NAMES
• COMMERCIAL ART
• GRAPHIC DESIGN
• TRADEMARKS

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

176 p.

Dimension

29 cm

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00083/05	- 741.67 Eva C	Library - 7th Floor	Available