Up against the retail giants : Targeting weaknesses gaining an edge

Author

• Samli, A. Coskun

Additional Author(s)

-

Publisher

Mason, Ohio: Thomson , 2004

Language

English

ISBN

0324233086

Series

-

Subject(s)

• MARKETING
• MARKETING CHANNELS

Notes

Bibliography. Index: p. 187-192

Abstract

-

Physical Dimension

Number of Page(s)

xxv, 194 p.

Dimension

23 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	03366/06	- 657.87 Sam U	Library - 7th Floor	Available
2.	00186/05	- 657.87 Sam U	-	Unavailable : Lost