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Unique now...or never : the brand is the company driver in the new value economy

Author
  • Kunde, Jesper
Additional Author(s)
-
Publisher
London: Financial Times , 2002
Language
English
ISBN
0273659626
Series
-
Subject(s)
  • BRAND NAME PRODUCTS
  • PRODUCT MANAGEMENT
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
349 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00240/05- 658.827 Kun ULibrary - 7th FloorAvailable

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