Unique now...or never : the brand is the company driver in the new value economy

Author

• Kunde, Jesper

Additional Author(s)

-

Publisher

London: Financial Times , 2002

Language

English

ISBN

0273659626

Series

-

Subject(s)

• BRAND NAME PRODUCTS
• PRODUCT MANAGEMENT

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

349 p.

Dimension

25 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00240/05	- 658.827 Kun U	Library - 7th Floor	Available