Kleppner's advertising procedure 16th ed.

Author

• Lane, W. Ronald

Additional Author(s)

• King, Karen Whitehill
• Russell, J. Thomas

Publisher

Upper Saddle River, N.J.: Pearson Education, Inc, 2005

Language

English

ISBN

0131273922

Series

Subject(s)

• ADVERTISING

Notes

• Glossary: p. 739-745

. Bibliography: p. 747-755. Index: p. 757-766

Abstract

-

Physical Dimension

Number of Page(s)

768 p.

Dimension

28 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00825/05	- 659.1 Lan K	Library - 7th Floor	Available