Services marketing in asia : managing people, technology, strategy 2nd ed.

Author

-

Additional Author(s)

• Lovelock, Christopher

Publisher

Singapore: Prentice-Hall, 2005

Language

English

ISBN

0131275372

Series

-

Subject(s)

• MARKETING
• MARKETING SERVICES

Notes

Index: p. 683-696

Abstract

-

Physical Dimension

Number of Page(s)

xxiv, 696 p.

Dimension

26 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00930/05	- 658.8 Ser	Library - 7th Floor	Available