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New consumer marketing : managing a living demand system
Author
Baker, Susan
Additional Author(s)
Bass, Margrit
Publisher
Chichester, West Sussex: John Wiley & Sons , 2003
Language
English
ISBN
0470844825
Series
-
Subject(s)
MARKETING
Notes
Bibliography: p. 191-196. Index: p. 197-204
Abstract
-
Physical Dimension
Number of Page(s)
xii, 204 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02229/05
- 658.8 Bak N
Library - 7th Floor
Available
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