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Consumer behavior : building market strategy 9th ed.
Author
-
Additional Author(s)
Hawkins, Del I.
Publisher
Boston: Irwin McGraw-Hill, 2004
Language
English
ISBN
0072536861
Series
-
Subject(s)
CONSUMER BEHAVIOR
MARKETING RESEARCH
Notes
Appendix: p. 741-754
CD-ROM
Bibliography. Index
Abstract
-
Physical Dimension
Number of Page(s)
xxvi, 790 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03725/05
- 658.8342 Con
Library - 7th Floor
Available
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