Analisa sensitivitas respon konsumen terhadap perluasan merek (brand extension) pada shampoo merek dove di Surabaya

Author

• Yulianty, Carolina

Additional Author(s)

• Sugiono

Publisher

Surabaya: Fakultas Ekonomi Jurusan Manajemen UK Petra, 2005

Language

Indonesian

ISBN

-

Series

Tugas Akhir No.02011982/MAN/2005

Subject(s)

• BRAND NAME PRODUCTS-MARKETING
• CONSUMER BEHAVIOR
• CONSUMERS-RESEARCH

Notes

• Appendix

bibliography

Abstract

-

Physical Dimension

Number of Page(s)

xv, 96 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01405/06	(T) - 658.8342 Yul A	-	Unavailable : Removed