Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Introduction to marketing concepts
Author
Drummond, Graeme
Additional Author(s)
Ensor, John
Publisher
Amsterdam: Elsevier Butterworth-Heinemann, 2005
Language
English
ISBN
0750659955
Series
-
Subject(s)
MARKETING
Notes
Bibliography. Index: p. 279 - 283
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 283 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03218/06
S - 658.8 Dru I
Library - 5th Floor / 1smt
Available
Similar Collection
by author or subject
Consumer behaviour
The art of marketing
Destination marketing organisations
Category killers
Identifikasi market potensial minuman kesehatan sarang burung walet dalam kemasan
Strategic marketing for nonprofit organizations
Services marketing
Pentingnya pembentukan agen dalam meningkatkan volume penjualan pada perusahaan kulit PT "Usaha Loka" Malang