Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Product policy : concept, methods, and strategy
Author
Wind, Yoram J.
Additional Author(s)
-
Publisher
Reading, Massachusetts: Addison-Wesley Publishing Company , 1982
Language
Indonesian
ISBN
0201083434
Series
-
Subject(s)
NEW PRODUCTS
PRODUCT MANAGEMENT
Notes
Bibliography : p. 623 - 648. Index : p. 649 - 666
Abstract
-
Physical Dimension
Number of Page(s)
666 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01273/07
- 658.5 Win P
Library - 7th Floor
Available
Similar Collection
by author or subject
Studi deskriptif pengembangan produk baru pada PT. Legong Bali Nusantara
Pengaruh brand image terhadap loyalitas pelanggan sedan dan non sedan mobil Honda di Surabaya
Dampak inovasi produk terhadap kinerja pemasaran
Hubungan antara loyalitas merek dan promosi penjualan distributor dengan intensitas pembelian produk PT. Avia Avian oleh retailer cat di Bali
Analisis komparasi ekuitas merek Ades dan merek Aqua di kalangan mahasiswa di Surabaya
New product brand concept premium mineral water "swish" (segmentation, targeting and positioning)
Analisa deskriptif inovasi produk ice cream pada La Ricchi Ice Cream Surabaya
The best of branding