Brand child : menancapkan merek ke dalam benak ABG/anak-anak dan mengikat mereka menjadi pelanggan loyal Cet. 1

Author

• Lindstrom, Martin

Additional Author(s)

• Seybold, Patricia B.

Publisher

Jakarta: Penerbit PPM, 2005

Language

Indonesian

ISBN

9794421774

Series

seri manajemen pemasaran no.12

Subject(s)

• CONSUMERS-PREFERENCES
• MARKETING
• ADVERTISING-BRAND NAME PRODUCTS
• BRAND NAME PRODUCTS

Notes

• Appendix : p. 339 - 344

Abstract

-

Physical Dimension

Number of Page(s)

xvi, 344 p.

Dimension

24 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01732/07	- 658.827 Lin B	Library - 7th Floor	Available