Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing communications : engagement, strategies and practice 4th ed
Author
Fill, Chris
Additional Author(s)
-
Publisher
Harlow, Essex: Pearson Education Limited, 2006
Language
English
ISBN
0273687727
Series
-
Subject(s)
COMMUNICATION IN MARKETING
MARKETING
Notes
Bibliography. Index : p. 893 - 911
Abstract
-
Physical Dimension
Number of Page(s)
xxxvii, 911 p.
Dimension
27 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02094/07
- 658.802 Ful M
Library - 7th Floor
Available
Similar Collection
by author or subject
Marketing communications
Marketing communications
Marketing 4.0
Positioning: the battle for your mind
Fungsi public relations yang dijalankan oleh human resources development department dan marketing department hotel satelit untuk meningkatkan citra di masyarakat
Strategi marketing public relations CV. Mulia Steel dalam menciptakan brand image untuk meningkatkan citra profesional perusahaan
Integrated marketing communication pada Toko New Trendy
What sticks