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Relationship marketing : Perspectives, dimensions and contexts
Author
Harwood, Tracy
Additional Author(s)
Brederick, Anne
Garry, Tony
Publisher
London: McGraw-Hill Book Company, 2008
Language
English
ISBN
0077114221
Series
-
Subject(s)
RELATIONSHIP MARKETING
CUSTOMER RELATIONS
MARKETING
Notes
Index: p. 234 - 242
Abstract
-
Physical Dimension
Number of Page(s)
xxii, 242 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
04205/08
658.812 Har R
Library - 7th Floor
Available
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