Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Strategic marketing : An applied perspective

Author
  • Alsem, Karel Jan
Additional Author(s)
-
Publisher
Boston, Massachusetts: McGraw Hill, 2007
Language
English
ISBN
0071244174
Series
-
Subject(s)
  • STRATEGIC PLANNING
  • MARKETING
Notes
Bibliography. Index: p. 317 - 324
Abstract
-
Physical Dimension
Number of Page(s)
xi, 324 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.04283/08658.8 Als SLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Strategi public relations dalam mengembangkan nasa advertising
The 360 degree brand in Asia
Pengaruh perceived product quality, perceived price, dan word of mouth (WOM) terhadap purchase intention pada produk UD. Mekar Jaya
Strategi penetrasi dalam rangka meningkatkan penjualan cat kapal dari PT. Tosadah
Strategi komunikasi public relations PT Pertamina (persero) UPms V Surabaya dalam meningkatkan kerjasama dikalangan publik internal
Analisa strategi bertahan jeeves of belgravia laundry and dry clen dalam mempertahankan pangsa pasar di Surabaya
Analisa lingkungan dan formulasi strategi pada PT Sinar Kencana Elektrik Surabaya
Analisis segmenting, targeting, positioning dan markeitng mix pada PT. Murni Jaya