Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Marketing research : an applied orientation 5th ed.

Author
  • Malhotra, Naresh K.
Additional Author(s)
-
Publisher
Upper Saddle River, NJ: Pearson Education, Inc, 2007
Language
English
ISBN
0132279177
Series
-
Subject(s)
  • MARKETING RESEARCH
  • MARKETING RESEARCH-COMPUTER NETWORKS
Notes
  • Appendix : p. A1 - A2
  • CD-ROM
Bibliography. Index
Abstract
-
Physical Dimension
Number of Page(s)
xxvi, 783 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.04822/08658.83 Mal MLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Marketing research
Basic marketing research
Riset pemasaran
Marketing research
Pengaruh enterpreneurial intensity terhadap competitive advantage melalui marketing capability dan organisational innovation intensity pada bank umum di Surabaya
Pengaruh internal marketing terhadap employee performance dengan marketing orientation dan employee engagement sebagai variabel intervening pada mini market Indomaret dan indomaret point di Surabaya
Marketing research
Pengaruh manajemen ritel terhadap produktivitas kerja pedagang kain ritel di pasar atum