Marketing management 13th ed.

Author

• Kotler, Philip

Additional Author(s)

• Keller, Kevin Lane

Publisher

Upper Saddle River, NJ: Pearson Prentice-Hall, 2009

Language

English

ISBN

0131357972

Series

Subject(s)

• MARKETING-MANAGEMENT

Notes

• Appendix: p. 703 - 782
• Glossary: p. 783 - 792

. Bibliography: p. 717 - 782. Index: p. 793 - 816

Abstract

-

Physical Dimension

Number of Page(s)

816 p.

Dimension

26 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00599/09	658.8 Kot M	Library - 7th Floor	Available
2.	02801/10	658.8 Kot M	Library - 7th Floor	Available
3.	02866/10	658.8 Kot M	Library - 7th Floor	Available
4.	02463/11	658.8 Kot M	-	Unavailable : Lost