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Essentials of marketing communications 3rd ed.
Author
Blythe, Jim
Additional Author(s)
-
Publisher
Harlow: Financial Times Prentice Hall , 2006
Language
English
ISBN
027370205x
Series
-
Subject(s)
COMMUNICATION IN MARKETING
MARKETING CHANNELS
Notes
Glossary: p. 309 - 320
Index: p. 321-332
Abstract
-
Physical Dimension
Number of Page(s)
xii, 332 p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00129/09
658.84 Bly E
Library - 7th Floor
Available
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