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Integrated marketing communications 2nd ed.
Author
Pickton, David
Additional Author(s)
Broderick, Amanda
Publisher
Harlow, Essex: Financial Times Prentice Hall , 2005
Language
English
ISBN
0273676458
Series
-
Subject(s)
COMMUNICATION IN MARKETING
Notes
CD-ROM
Glossary: p. 715 - 738
Bibliography. Index: p. 739 - 761
Abstract
-
Physical Dimension
Number of Page(s)
xxii, 761p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00429/09
658.802 Pic I
Library - 7th Floor
Available
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