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The New rules of marketing and PR : How to use news releases, blogs, podcasting, viral marketing and online media to reach buyers directly
Author
Scott, David Meerman
Additional Author(s)
-
Publisher
Hoboken, NJ: John Wiley & Sons, Inc, 2009
Language
English
ISBN
9780470379288
Series
-
Subject(s)
MARKETING
Notes
Index: p. 273-279
Abstract
-
Physical Dimension
Number of Page(s)
xxxvi, 287 p.
Dimension
22 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03925/09
658.8 Sco N
Library - 7th Floor
Available
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