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Marketing essentials in hospitality and tourism foundations and practices
Author
Shoemaker, Stowe
Additional Author(s)
-
Publisher
Upper Saddle River, NJ: Pearson Prentice-Hall, 2008
Language
English
ISBN
9780131708273
Series
-
Subject(s)
HOSPITALITY INDUSTRY-MARKETING
TOURISM-MARKETING
Notes
Bibliography. Index: p. 583 - 597
Abstract
-
Physical Dimension
Number of Page(s)
xxv, 611 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
04772/09
647.940688 Sho M
Library - 7th Floor
Available
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