Principles of contemporary marketing : Kurtz & Boone 14th ed.

Author

• Kurtz, David L.

Additional Author(s)

-

Publisher

[s.l.]: South-Western Cengage learning, 2010

Language

English

ISBN

032482808x

Series

-

Subject(s)

• MARKETING

Notes

• Appendix
• Glossary

Bibliography. Index

Abstract

-

Physical Dimension

Number of Page(s)

xxxii, 670 p.

Dimension

28 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00658/10	658.8 Kur P	Library - 7th Floor	Available