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Principles of contemporary marketing : Kurtz & Boone 14th ed.
Author
Kurtz, David L.
Additional Author(s)
-
Publisher
[s.l.]: South-Western Cengage learning, 2010
Language
English
ISBN
032482808x
Series
-
Subject(s)
MARKETING
Notes
Appendix
Glossary
Bibliography. Index
Abstract
-
Physical Dimension
Number of Page(s)
xxxii, 670 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00658/10
658.8 Kur P
Library - 7th Floor
Available
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