Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Consumer behavior 5th ed.

Author
  • Hoyer, Wayne D.
Additional Author(s)
  • MacInnis, Deborah J.
Publisher
[S.l.]: South-Western Cengage learning, 2008
Language
English
ISBN
0324834276
Series
-
Subject(s)
  • CONSUMER BEHAVIOR
Notes
  • Glossary
Bibliography. Index
Abstract
-
Physical Dimension
Number of Page(s)
491 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01201/10658.8342 Hoy CLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Pengaruh brand performance terhadap repeat purcahse dengan competitive advantage dan customer engagement sebagai variabel intervening pada Suzuki dan Kawasaki di Surabaya
Hubungan retail attributes (store image, retail brand, store location and size) terhadap perilaku pembelian konsumen hypermart Royal Plaza Surabaya
Consumer behavior and marketing strategy
Analisis pengaruh gaya hidup dan kelompok referensi terhadap keputusan konsumen dalam memilih restoran Grand Ocean Surabaya
Analisis kepuasan konsumen perkantoran sewa terhadap pelayanan dan fasilitas di Bumi Modern Skyline Surabaya
Consumer behavior
Analisa budaya dan behavioral intentions mahasiswa pada penilaian service quality bidang akademik Universitas Kristen Petra
Analisis pengaruh consumer relationship proneness terhadap behavioural intentions dengan kepuasan sebagai variabel mediasi pada konsumen coffee house di Surabaya Town Square