Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing : a guide to the fundamentals
Author
Forsyth, Patrick
Additional Author(s)
-
Publisher
New York: Bloomberg Press, 2009
Language
English
ISBN
9781576603291
Series
The Economist
Subject(s)
MARKETING-MANAGEMENT
Notes
Index: p. 209 - 230
Abstract
-
Physical Dimension
Number of Page(s)
230 p.
Dimension
22 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02832/12
658.8 For M
Library - 7th Floor
Available
Similar Collection
by author or subject
Manajemen penjualan
100 ide penjualan terhebat
First things first
Komunikasi persuasif yang berhasil
Analisa pengaruh retail mix (customer service, location, store design and display, merchandise assortment, communication mix, dan price) terhadap tingkat kunjungan di Toko Souvenir Ken N So Surabaya
Analisa hubungan experiential marketing kepuasan pelanggan dan loyalitas pelanggan Starbucks Coffee di Surabaya Townsquare
Analisa pengaruh product image terhadap purchase intention dengan trust sebagai variabel intervening pada bata ringan blesscon PT. Superior Prima Sukses
Analisa sikap audience terhadap product placement dan keputusan pembelian: studi kasus product placement Indosat Mentari pada reality show Xfactor Indonesia