Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Analisis faktor-faktor pembentuk ekuitas merk terhadap keputusan pembelian jasa Hotel Narita Surabaya

Author
  • Paramosa, Maisie Levina
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Perhotelan UK Petra, 2013
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010363/MAN/2013
Subject(s)
  • BRAND LOYALTY
  • BRAND NAME PRODUCTS
Notes
  • Appendix : p. 56 - 74
. Bibliography : p. 54 - 55.
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 75 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01165/13(T) 658.827 Par A-Unavailable : Removed

Similar Collection

by author or subject
Analisa pengaruh brand equity terhadap loyalitas konsumen breadtalk pakuwon trade center Surabaya ditinjau dari product, image, dan visual
Create brand communication strategy "q'store"
Analisis efektivitas media promosi black canyon coffee dengan brand proposition "atmospheric taste" (studi kasus media koran)
Ini dia merek-merek juara kebanggaan Indonesia
Brain tattoos
Pengaruh product quality dan brand attachment terhadap word of mouth sepeda motor honda vario series di Sidoarjo
Pengaruh brand image terhadap brand loyalty melalui online brand community dan consumer relationship pada Starbucks di Surabaya
Tinjauan visual copycat brand pada persepsi masyarakat dan hak kekayaan intelektual di Indonesia studi kasus: mie sedap, supermie sedaap, rokok 234 dan rokok lintang 6