Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing management : strategies and programs 6th ed
Author
Guiltinan, Joseph P.
Additional Author(s)
Paul, Gordon W
Madden, Thomas J.
Publisher
New York: 1997
Language
English
ISBN
007114255X
Series
-
Subject(s)
MARKETING-MANAGEMENT
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xvi, 463 p.
Dimension
22 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
27355/00
658.8 Gui M
-
Available
Similar Collection
by author or subject
Strategi dan program manajemen pemasaran
Cases in marketing management
Marketing management
Strategi dan program manajemen pemasaran
Marketing management
Meneliti keinginan konsumen terhadap produk baru yang akan diproduksi oleh P.T. Romos Inti Cosmetics Industri di Surabaya
Penerapan konsep satu harga oleh ritel dan restaurant yang ada di Surabaya berdasarkan klasifikasi lokasi dan produk serta harga
Analisis konten acara SBO TV ditinjau dari action, interest, dan opinion target market