Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Applications in basic marketing : clippings from the popular business press 1991-1992 ed
Author
McCarthy, E. Jerome
Additional Author(s)
Perreault, William D.
Publisher
Homewood, Illinois: Richard D. Irwin, 1991
Language
English
ISBN
0256101167
Series
-
Subject(s)
MARKETING-MANAGEMENT
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
viii,210 p.
Dimension
26 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01940/94
658.8 McC A
-
Available
Similar Collection
by author or subject
Basic marketing
Basic marketing
Learning aid to accompany basic marketing
Basic marketing
Strategi meningkatkan okupansi stan unit melalui kinerja atribut mall studi kasus City of Tomorrow
Analisis positioning Dunkin' Donuts dari sudut pandang persepsi konsumen di Surabaya
Professional sales management
Seven secrets of service strategy