Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
The art of marketing : Vol. 1 introduction to marketing 1st ed.
Author
Lancaster, Geoff
Additional Author(s)
Reynolds, Paul
Publisher
London: 2001
Language
English
ISBN
8124202192
Series
-
Subject(s)
MARKETING
MARKETING-MANAGEMENT
Notes
-
Abstract
Index: p. 279-290
Physical Dimension
Number of Page(s)
ix, 290 p.
Dimension
25 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02570/01
658.8 Lan A-I
-
Available
Similar Collection
by author or subject
Research methods in management
Analisa efektivitas iklan TVC lulur mandi Sariayu putih langsat dengan tema 'Dreaming' terhadap level respon persuasive konsumen wanita di Surabaya
Management in marketing channels
Strategi marketing komunikasi Era Tjandra di dalam menjalankan bisnis properti
Fungsi public relations yang dijalankan marketing PT. Prodential Life Assurance Surabaya dalam upaya menciptakan mutual understanding dan mutually symbiosis dengan publik eksternal
Brand audit cat polaris di Surabaya
Dimensi kualitas jasa yang mempengaruhi keputusan konsumen dalam melakukan pemesanan produk Perusahaan Foto reproduksi Sinar Solo di Solo
Destination branding Surabaya as a city of business (customer journey map and brand strategy)