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Marketing strategy and competitive positioning 3rd ed.

Author
  • Hooley, Graham
Additional Author(s)
  • Saunders, John
  • Piercy, Nigel
Publisher
Harlow: Prentice-Hall, 2004
Language
English
ISBN
0273655167
Series
-
Subject(s)
  • MARKETING-MANAGEMENT
  • TARGET MARKETING
Notes
-
Abstract
Index: p. 606-622
Physical Dimension
Number of Page(s)
xxiv, 622 p.
Dimension
24 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00948/05658.802 Hoo M-Unavailable : Removed
2.00102/06658.802 Hoo M-Unavailable : Removed
3.02150/04658.802 Hoo MLibrary - 7th FloorAvailable

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