Analisa efektivitas strategi perluasan merek pada xo group restaurant Surabaya diukur dengan pendekatan ekuitas merek

Author

• Suyanto, Ade Lesmana

Additional Author(s)

• Ifianto, Cecilia

Publisher

Surabaya: Fakultas Ekonomi Jurusan Manajemen Perhotelan UK Petra, 2008

Language

Indonesian

ISBN

-

Series

Tugas Akhir No.33010008/MAN/2008

Subject(s)

• MARKETING RESEARCH
• MARKETING-MANAGEMENT

Notes

• Appendix: p. 93 - 144

Bibliography: p. 91 - 92

Abstract

-

Physical Dimension

Number of Page(s)

xxiv, 144 p.

Dimension

30 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00272/09	(T) - 658.83 Suy A	Library - 8th Floor	Unavailable : Removed