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Analisa pemetaan persepsi konsumen terhadap tiga produk televisi merek Sony, Panasonic dan Toshiba dengan menggunakan perceptual mapping

Author
  • Djenny
Additional Author(s)
  • Tamara, Fellisia Yulia
Publisher
Surabaya: Fakultas Ekonomi Jurusan Manajemen UK Petra, 2004
Language
Indonesian
ISBN
-
Series
Tugas Akhir No. 02011785/MAN/2004
Subject(s)
  • MARKETING RESEARCH
  • CONSUMERS-RESEARCH
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xvii, 164 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03116/04(T) 658.834 Dje ALibrary - 8th FloorUnavailable : Removed

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