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Marketing for hospitality and tourism 3rd ed.
Author
Kotler, Philip
Additional Author(s)
Bowen, John
Makens, James
Publisher
Upper Saddle River, NJ: 2003
Language
English
ISBN
0131200577
Series
-
Subject(s)
HOSPITALITY INDUSTRY-MARKETING
TOURIST TRADE-MARKETING
Notes
-
Abstract
Index: p. 885-893
Physical Dimension
Number of Page(s)
xvii, 893 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03204/04
647.940688 Kot M
-
Available
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