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Strategi meningkatkan okupansi stan unit melalui kinerja atribut mall studi kasus City of Tomorrow

Tingkat okupansi sangatlah penting bagi suatu mall. Untuk mengukur
tingkat okupansi suatu mall dilakukan dengan menggunakan analisis top two
boxes. Adapun tujuh atribut mall yang penting yaitu merchandising, accessibility,
services, atmosphere, entertainment, food dan security. Ketujuh atribut mall
tersebut dapat mempengaruhi shopping behavior.

Creator(s)
  • (36406027) DELTALIA KWANDAYANI
Contributor(s)
  • Michael Adiwijaya → Advisor 1
  • Yohanes Sondang Kunto → Advisor 2
  • Hartono Subagio → Examination Committee 1
Publisher
Universitas Kristen Petra; 2010
Language
Indonesian
Category
s1 – Undergraduate Thesis
Sub Category
Skripsi/Undergraduate Thesis
Source
Skripsi No. 36020149/MAN/2010; Deltalia Kwandayani (36406027)
Subject(s)
  • CONSUMER BEHAVIOR
  • MARKETING-MANAGEMENT
File(s)

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