Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Dampak customer relationship management terhadap brand equity pada kasus Garuda Indonesia

-

Creator(s)
  • (34412037) JULIANI PUSPASARI
  • (34412043) ROSY VALENSIA
Contributor(s)
  • Lianto, S.E., MFM. → Advisor 1
  • Juliana Caesaria Tandung → Examination Committee 1
Publisher
Universitas Kristen Petra; 2016
Language
English
Category
s1 – Undergraduate Thesis
Sub Category
Skripsi/Undergraduate Thesis
Source
Skripsi No. 34010250IMAN/2016; Juliani Puspasari (34412037), Rosy Valensia (34412043)
Subject(s)
  • BRAND LOYALITY
  • BRAND CHOICE
File(s)

Similar Collection

by creator, contributor, or subject
The impact of green marketing mix towards purchase intention in the case of H&M Conscious
The effect of burnout towards OCB in the companies on workers of PT X and PT Y
Brand awareness masyarakat Surabaya terhadap Predator Fun Park
Keterkaitan antara brand equity, brand loyalty dan tingkat konsumsi kopi
The impact of brand awareness, brand association, and brand perceived quality toward repurchase intention mediated by brand loyalty in the case of ZARA
The Impact of social media communication on customers' purchase intention through brand equity: a case of Sour Sally Indonesia
The Impact of cause related marketing towards purchase intention of millennials in Indonesia with brand equity as the mediating variable: a case study of Lifebuoy
Pengaruh identitas merk dan citra merk di media sosial terhadap loyalitas merk: studi kasus coca cola