Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Dampak customer relationship management terhadap brand equity pada kasus Garuda Indonesia

-

Creator(s)
  • (34412037) JULIANI PUSPASARI
  • (34412043) ROSY VALENSIA
Contributor(s)
  • Lianto, S.E., MFM. → Advisor 1
  • Juliana Caesaria Tandung → Examination Committee 1
Publisher
Universitas Kristen Petra; 2016
Language
English
Category
s1 – Undergraduate Thesis
Sub Category
Skripsi/Undergraduate Thesis
Source
Skripsi No. 34010250IMAN/2016; Juliani Puspasari (34412037), Rosy Valensia (34412043)
Subject(s)
  • BRAND LOYALITY
  • BRAND CHOICE
File(s)

Similar Collection

by creator, contributor, or subject
Corporate governance and equity finance: evidence from the Indonesian manufacturing companies listed in the IDX in 2016-2018
Faktor-faktor yang mempengaruhi nilai perusahaan (studi kasus pada industri real estate dan property yang go public di PT Bursa Efek Jakarta periode 2001-2005)
Pengaruh persepsi fasilitas dan citra merek terhadap niat pembelian ulang produk Starbucks di Surabaya dalam tatanan new normal selama masa pandemi covid-19
Analisis pengaruh advertising content value di media sosial Tiktok dan perceived food quality yang ditawarkan sebagai upaya peningkatan brand trust terhadap e-word of mouth penonton (studi pada bisnis kue pemilik akun Tiktok @soniabasil)
The impact of variety seeking, social status, quality and advertisement towards brand switching in smartphone product (a case study of blackberry user that has ever changed into another smartphone product in Surabaya)
Analisa faktor-faktor yang mempengaruhi konsumen dalam melakukan brand switching terhadap bread boutiques di Supermal Pakuwon Indah (SPI) Surabaya
Pengaruh identitas merk dan citra merk di media sosial terhadap loyalitas merk: studi kasus coca cola
The effectiveness of Korean celebrity endorsement towards purchase intention mediated by brand image in the case of Somethinc