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Consumer behavior and culture : consequences for global marketing and advertising 2nd ed.
Author
Additional Author(s)
Mooij, Marieke de
Publisher
Los Angeles: SAGE , 2011
Language
English
ISBN
9781412979900
Series
Subject(s)
CONSUMER BEHAVIOR-CROSS-CULTURAL STUDIES
CONSUMERS-PSYCHOLOGY
MARKETING
Notes
Appendix: p. 363-372
. Bibliography. Index: p. 373-400
Abstract
-
Physical Dimension
Number of Page(s)
xv, 403 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01696/14
658.8342 Con
Library - 7th Floor
Available
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