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Business marketing : connecting strategy, relationships, and learning 4th ed.

Author
  • Dwyer, F. Robert
Additional Author(s)
  • Tanner, John F.
Publisher
Boston, Massachusetts: The McGraw-Hill Companies, 2009
Language
English
ISBN
9780071263436
Series
-
Subject(s)
  • MARKETING
Notes
  • Glossary: p. 639 - 652
Bibliography: p. 653 - 661. Index: p. 662 - 678
Abstract
-
Physical Dimension
Number of Page(s)
xxv, 678 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.04284/08658.8 Dwy BLibrary - 7th FloorAvailable

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