Business marketing : connecting strategy, relationships, and learning 4th ed.

Author

• Dwyer, F. Robert

Additional Author(s)

• Tanner, John F.

Publisher

Boston, Massachusetts: The McGraw-Hill Companies, 2009

Language

English

ISBN

9780071263436

Series

-

Subject(s)

• MARKETING

Notes

• Glossary: p. 639 - 652

Bibliography: p. 653 - 661. Index: p. 662 - 678

Abstract

-

Physical Dimension

Number of Page(s)

xxv, 678 p.

Dimension

25 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	04284/08	658.8 Dwy B	Library - 7th Floor	Available