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Consumer behavior 4th ed
Author
Mowen, John C.
Additional Author(s)
-
Publisher
Englewood Cliffs, NJ: Prentice-Hall, 1995
Language
English
ISBN
0133209873
Series
-
Subject(s)
CONSUMER BEHAVIOR
MARKETING
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xvii, 862 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01277/95
658.8342 Mow C
-
Available
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Consumer behavior