Pengaruh celebrity endorsement terhadap buying intention melalui self-brand connection pada Dum Dum Thai Drinks Surabaya

Author

• Kresnardi, Vito Collins

Additional Author(s)

-

Publisher

Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2017

Language

Indonesian

ISBN

-

Series

Skripsi No. 36020579/MAN/2017

Subject(s)

• ADVERTISING
• BRAND IMAGE
• CONSUMER BEHAVIOR

Notes

• Appendix: p. 70-92

. Bibliography: p. 64-69.

Abstract

-

Physical Dimension

Number of Page(s)

xiv, 92 p,

Dimension

30 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00985/17	(T) MAN 36-0597	Library - 8th Floor	Unavailable : Removed