Consumers 2nd ed.

Author

• Arnould, Eric J.

Additional Author(s)

• Price, Linda
• Zinkhan, George

Publisher

Boston, Massachusetts: The McGraw-Hill Companies, 2004

Language

English

ISBN

0072537140

Series

McGraw-Hill/Irwin Marketing Series

Subject(s)

• CONSUMER BEHAVIOR
• CONSUMER BEHAVIOR-UNITED STATES

Notes

Bibliography. Index

Abstract

-

Physical Dimension

Number of Page(s)

xxv, 845 p.

Dimension

26 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	04334/08	658.8342 Arn C	Library - 7th Floor	Available