Pengaruh karakteristik kategori produk, kebutuhan mencari variasi merek, dan ketidakpuasan konsumen terhadap keputusan perpindahan merek pada produk toiletries di Universitas Kristen Petra Surabaya...

Author

• Atmojo, Henny Eko

Additional Author(s)

-

Publisher

Surabaya: Fakultas Ekonomi Jurusan Manajemen UK Petra, 2003

Language

Indonesian

ISBN

-

Series

Tugas Akhir No. 02011716/MAN/2003

Subject(s)

• CONSUMER BEHAVIOR
• CONSUMERS-RESEARCH
• MARKETING RESEARCH
• PRODUCT MANAGEMENT

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xii, 54 p.

Dimension

30 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01000/04	(T) 658.834 Atm P	-	Unavailable : Removed