Design by thinking : one hundred thoughts about corporate and brand identity

Author

• Peters, Tom

Additional Author(s)

-

Publisher

Victoria: The Images Publishing Group Pty Ltd, 2016

Language

English

ISBN

9780060198435

Series

Subject(s)

• BRANDING (MARKETING)
• CORPORATE CULTURE
• CORPORATE IMAGE

Notes

. .

Abstract

This is not a book about superficial decoration; it is about ideas and lateral thinking. Over four hundred and fifty carefully selected examples of the work from Cato Partners demonstrate the philosophy that good design is about understanding the problem, seeing the opportunities and interpreting the obvious.

Physical Dimension

Number of Page(s)

100 p.

Dimension

24 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00252/18	658.827 Pet D	Library - 7th Floor	Available