Marketing Challenges : cases and exercises

Author

• Lovelock, Christopher H.

Additional Author(s)

• Weinberg, Charles B.

Publisher

New York: 1985

Language

English

ISBN

-

Series

McGraw-Hill series marketing

Subject(s)

• MARKETING-PROBLEMS, EXERCISES, ETC.

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xix, 665 p.

Dimension

24 cm

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02022/88	658.80076 Lov M	-	Available