Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Marketing management : strategy and action
Author
Assael, Henry
Additional Author(s)
-
Publisher
Boston: 1985
Language
English
ISBN
0534047882
Series
-
Subject(s)
MARKETING-MANAGEMENT
Notes
-
Abstract
Bibliography
Physical Dimension
Number of Page(s)
xix, 750 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
00367/93
658.8 Ass M
-
Available
Similar Collection
by author or subject
Consumer behavior and marketing action
Consumer behavior and marketing action
Evaluasi kinerja dan formulasi strategi pemasaran pada R'no, usaha kecil sandal di Surabaya
Essentials of marketing
Marketing management
Analisa strategi promosi fatigon spirit untuk mencapai target konsumen di Surabaya
Pentingnya pengembangan produk serta periklanan dalam usaha meningkatkan volume penjualan pada perusahaan rokok Oepet PT Ongkowijiyo
Analisa faktor-faktor yang mempengaruhi keputusan untuk menggunakan jasa Haryono Tour and Travel di Surabaya